We’ll discover and describe your brand’s distinctiveness, helping it to find a clear voice and a compelling story. We do this in 4 key ways:
We’ll ask every question we can think of to understand the ‘what’ and ‘why’ of your brand. We’ll throw in a bit of challenge, too – because it’s good to look at things from every perspective. Then we’ll write up your brand and ask your business to sign it off. The end result is a brand articulation which you all agree on and which we understand inside-out, and which we can then use as a springboard for brand communications.
We use your brand articulation to create graphic design which reflects every facet of your brand, ensuring that it’s instantly identifiable and consistently recognisable. We take care to express your distinctive personality so that you can attract your intended audiences. We’ll make your brand look beautiful and desirable, carefully considered and well-managed. And then we’ll let that design shine across your website, printed collateral, social media, and more.
Finding the right words starts with the right brand messages. We’ll help you to say what’s important, cleverly and in the right tone of voice (and with all the right spelling, too). Unfortunately, some brands choose to do this themselves… with regrettable consequences. It can be incredibly difficult to do all of this from the inside, and you can be too close to your brand to know where to start (or, indeed, stop). We understand different types of writing, and how they can work brilliantly with design to build a complete brand story.
We create alluring websites, including e-commerce, which work hard to capture attention, proclaim the brand and encourage action. We also develop bespoke online, desktop and mobile applications to help your business function more effectively. We create databases, intranets, content management systems (CMS) and customer relationship management (CRM) systems. Because technology is there to make things faster, easier and better.